For tegut..., I contributed to the conception and design of various social media visuals during my time at Y-Site. The focus was on developing a cohesive visual language for seasonal topics such as gardening, food, and recipes. Different motifs and content were developed to visually support each message while also working together as a series.
A key part of the project was the use of AI for visual development. The imagery and motifs were generated using generative AI and then further developed, combined, and adapted to fit the respective social media formats.
